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International Business

Strategy and Operations

  • Textbook
  • © 1997

Overview

Authors:
  1. Edgar P. Hibbert
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Table of contents (8 chapters)

  1. Front Matter

    Pages i-xv
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  2. International trade: concepts and strategy

    • Edgar P. Hibbert
    Pages 1-33

  3. International business: concepts and organisation

    • Edgar P. Hibbert
    Pages 34-61

  4. The international business environment

    • Edgar P. Hibbert
    Pages 62-94

  5. International business strategy

    • Edgar P. Hibbert
    Pages 95-136

  6. Planning for international expansion: the link between strategy and operations

    • Edgar P. Hibbert
    Pages 137-180

  7. Financial aspects

    • Edgar P. Hibbert
    Pages 181-231

  8. Managing international operations

    • Edgar P. Hibbert
    Pages 232-304

  9. Developing international marketing

    • Edgar P. Hibbert
    Pages 305-349

  10. Back Matter

    Pages 350-366
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Keywords

About this book

This text offers an integrated, managerial approach to all aspects of international business. Particular attention is paid to market analysis, the changing environment of businesses, financial aspects and risk management. The text is supported by over a hundred cases and examples and each chapter is followed by discussion questions. It is suitable for advanced undergraduate and postgraduate students studying international business courses on business degrees, MBAs or specialist masters programs.

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