Skip to main content

Roles, Trust, and Reputation in Social Media Knowledge Markets

Theory and Methods

  • Book
  • © 2015

Overview

  • Proposes new methods for understanding how opinion leaders and influential authors emerge on social media knowledge markets
  • Advances new approaches to theory-based understanding of how social media reputations emerge and shape content and public opinion
  • Highlights the most important understudied or promising areas of research regarding reputation and authorship on social media
  • Reviews existing accomplishments in the field of reputation research on social media knowledge markets
  • Features a multidisciplinary team of authors, covering several disciplines
  • Includes both senior, established authors and emerging, innovative voices
  • Includes supplementary material: sn.pub/extras

Part of the book series: Computational Social Sciences (CSS)

This is a preview of subscription content, log in via an institution to check access.

Access this book

eBook USD 39.99
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 54.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info
Hardcover Book USD 54.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access

Licence this eBook for your library

Institutional subscriptions

Table of contents (11 chapters)

  1. Methods for Researching Trust and Credibility

  2. Tools for Enhancing Trust and Transparency

  3. Novel Research Directions

  4. Research Opportunities and Gaps in Trust, Credibility, and Authorship Research

Keywords

About this book

Knowledge and expertise, especially of the kind that can shape public opinion, have been traditionally the domain of individuals holding degrees awarded by higher learning institutions or occupying formal positions in notable organizations. Expertise is validated by reputations established in an institutionalized marketplace of ideas with a limited number of “available seats” and a stringent process of selection and retention of names, ideas, topics and facts of interest. However, the social media revolution, which has enabled over two billion Internet users not only to consume, but also to produce information and knowledge, has created a secondary and very active informal marketplace of ideas and knowledge. Anchored by platforms like Wikipedia, YouTube, Facebook and Twitter, this informal marketplace has low barriers to entry and has become a gigantic and potentially questionable, knowledge resource for the public at large. Roles, Trust and Reputation in Social Media Knowledge Markets will discuss some of the emerging trends in defining, measuring and operationalizing reputation as a new and essential component of the knowledge that is generated and consumed online. The book will propose a future research agenda related to these issues. The ultimate goal of research agenda being to shape the next generation of theoretical and analytic strategies needed for understanding how knowledge markets are influenced by social interactions and reputations built around functional roles. The authors, including leading scholars and young innovators, will share with the readers some of the main lessons they have learned from their own work in these areas and will discuss the issues, topics and sub-areas that they find under-studied or that promise the greatest intellectual payoff in the future. The discussion will be placed in the context of social network analysis and “big data” research. Roles, Trust and Reputation in Social Media Knowledge Markets exposes issuesthat have not been satisfactorily dealt with in the current literature, as the research agenda in reputation and authorship is still emerging. In a broader sense, the volume aims to change the way in which knowledge generation in social media spaces is understood and utilized. The tools, theories and methodologies proposed by the contributors offer concrete avenues for developing the next generation of research strategies and applications that will help: tomorrow’s information consumers make smarter choices, developers to create new tools and researchers to launch new research programs.

Editors and Affiliations

  • Computer Science, Purdue University, West Lafayette, USA

    Elisa Bertino

  • Brian Lamb School of Communication, Purdue University, West Lafayette, USA

    Sorin Adam Matei

Bibliographic Information

Publish with us