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Universal, Intuitive, and Permanent Pictograms

A Human-Centered Design Process Grounded in Embodied Cognition, Semiotics, and Visual Perception

  • Book
  • © 2021

Overview

Authors:
  1. Daniel Bühler

    1. Berlin, Germany

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  • Proposes a technical process for the design of more suitable pictograms
  • Discusses in detail each step of the human-centered design process
  • Is firmly grounded in scientific theory and empirical research

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Table of contents (6 chapters)

  1. Front Matter

    Pages i-xxi
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  2. Step 1: Introduction, Goals, and Summary of the Process

    • Daniel Bühler
    Pages 1-9

  3. Step 2: Understanding Visual Representation(s)

    • Daniel Bühler
    Pages 11-31

  4. Step 3: Grounding, Deriving, and Evaluating Pictogram Contents

    • Daniel Bühler
    Pages 33-125

  5. Step 4: Developing a Design System and Producing the UIP Pictograms

    • Daniel Bühler
    Pages 127-185

  6. Step 5: Evaluating the UIP Pictograms

    • Daniel Bühler
    Pages 187-230

  7. Step 6: Conclusion, Implications, and Future Research

    • Daniel Bühler
    Pages 231-242

  8. Back Matter

    Pages 243-332
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Keywords

About this book

This book presents a complete human-centered design process (ISO 9241:210) that had two goals: to design universal, intuitive, and permanent pictograms and to develop a process for designing suitable pictograms. The book analyzes characteristics of visual representations, grounded in semiotics. It develops requirements for pictogram contents, relying on embodied cognition, and it derives content candidates in empirical studies on four continents. The book suggests that visual perception is universal, intuitive, and permanent. Consequently, it derives guidelines for content design from visual perception. Subsequently, pictogram prototypes are produced in a research through design process, using the guidelines and the content candidates. Evaluation studies suggest that the prototypes are a success. They are more suitable than established pictograms and they should be considered universal, intuitive, and permanent. In conclusion, a technical design process is proposed.




Authors and Affiliations

  • Berlin, Germany

    Daniel Bühler

About the author

Dr. Daniel Bühler is a researcher in the Department of Applied Media Studies at Brandenburg University of Technology. He is interested in multimodal human-computer interaction, data-driven design, audiovisual perception and cognition, and semiotics. He holds master's degrees in three fields (MA, MEd, MFA). In his PhD, he brought these fields together conducting a complete human-centered design process, grounded in scientific theory, empirical research, and research through practice. Through universal, intuitive, and permanent designs, Daniel tries to improve interaction between people worldwide.




Bibliographic Information

  • Book Title: Universal, Intuitive, and Permanent Pictograms

  • Book Subtitle: A Human-Centered Design Process Grounded in Embodied Cognition, Semiotics, and Visual Perception

  • Authors: Daniel Bühler

  • DOI: https://doi.org/10.1007/978-3-658-32310-3

  • Publisher: Springer Wiesbaden

  • eBook Packages: Computer Science, Computer Science (R0)

  • Copyright Information: The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Fachmedien Wiesbaden GmbH, part of Springer Nature 2021

  • Hardcover ISBN: 978-3-658-32309-7Published: 28 September 2021

  • Softcover ISBN: 978-3-658-32312-7Published: 29 September 2022

  • eBook ISBN: 978-3-658-32310-3Published: 27 September 2021

  • Edition Number: 1

  • Number of Pages: XXI, 332

  • Number of Illustrations: 80 b/w illustrations, 25 illustrations in colour

  • Topics: User Interfaces and Human Computer Interaction, Interaction Design, Media Design

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