Abstract
This paper reviews the current status of the Motivating Operation Concept (MOC), followed by a critical response to Whelan and D. Barnes-Holmes (2010), who argued against the MOC and proposed an alternative analysis of motivation, the Consequence-Valuing Operation (CVO). In this paper, we: (a) review the MOC and discuss its conceptual and empirical status, (b) clarify certain aspects of the MOC, (c) correct Whelan and D. Barnes-Holmes’s inaccurate descriptions of the MOC, and (d) critique the CVO and related concepts. We demonstrate that the MOC is a high-impact innovation in behavior analysis that provides a useful theoretical framework for analyses of operant (instrumental) behavior. In contrast, the case made by Whelan and D. Barnes-Holmes for the competing CVO concept suffers from a range of problems. We, therefore, conclude that the MOC provides a superior and more useful behavioral analysis of motivation.
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Author Note
The authors would like to thank Eric Schmidt for his assistance with the literature review and Jerry Flanzer, Elizabeth Weiss, and Glenn Callaghan for their helpful comments on an earlier version of the manuscript. The views expressed in this paper are solely those of the authors. The authors have no conflicts of interest to declare.
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Laraway, S., Snycerski, S., Olson, R. et al. The Motivating Operations Concept: Current Status and Critical Response. Psychol Rec 64, 601–623 (2014). https://doi.org/10.1007/s40732-014-0080-5
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DOI: https://doi.org/10.1007/s40732-014-0080-5