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The Role of Trust in Value Networks for Journalism in a Convergent Media Environment

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Value-Oriented Media Management

Part of the book series: Media Business and Innovation ((MEDIA))

Abstract

The article discusses the role of trust in news markets in a convergent media environment and describes the ongoing discussions about trust in journalism as an indicator for change in the institutional environment of news companies. It gives an overview of value creation in the news industry to show how media companies use journalism as a resource in their business models and explains the particular areas of value networks in which trusts comes into play. It discusses the role of institutional arrangements as resources for news companies and outlines different perspectives on trust and to which extend they are useful describing the role of trust in news value networks. This is necessary to explain, why “doing trust” is a successful strategy to bridge information gaps between news organizations and their audiences in convergent news markets. Finally it argues, that trust can be seen as a sufficient mode of coordination within news production networks. It points out that professional actors in journalism should use the reflexive character of trust to maintain their value networks.

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Correspondence to Lars Rinsdorf .

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Rinsdorf, L. (2017). The Role of Trust in Value Networks for Journalism in a Convergent Media Environment. In: Altmeppen, KD., Hollifield, C., van Loon, J. (eds) Value-Oriented Media Management. Media Business and Innovation. Springer, Cham. https://doi.org/10.1007/978-3-319-51008-8_18

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