Skip to main content

Italianway: An Entrepreneurial Innovation for Hospitality in Contemporary Cities

  • Chapter
  • First Online:
Multidisciplinary Design of Sharing Services

Part of the book series: Research for Development ((REDE))

  • 1001 Accesses

Abstract

This chapter is devoted to a specific case of sharing economy in Milan, broadening the vision to include the influence that infrastructuring processes have not only on the complex socio-technical system (scale-up) but also on a single case at local level (scale-down), supporting the authors in a reflection of the impact of the sharing economy on management innovation. We describe Italianway, a Milanese platform that links visitors with the local communities and services to offer an authentic experience of the city; in the creators’ words: “Live like a local, welcome to Milan”. This chapter illustrates the favourable factors of the wider contemporary scenario on local economic growth, enabling the introduction of innovative solutions into a traditional economic system through the hybridisation of the sharing economy approach with and within a given milieu.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 79.99
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD 99.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info
Hardcover Book
USD 129.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

Notes

  1. 1.

    In this chapter, the authors use the word “people” to refer to groups of lay individuals not trained in social research, such as clients, customers, users or citizens, according to research branches.

  2. 2.

    Founder of the P2P Foundation, https://p2pfoundation.net.

  3. 3.

    https://ec.europa.eu/programmes/horizon2020/.

  4. 4.

    See the specific calls at http://ec.europa.eu/research/participants/portal/desktop/en/funding/reference_docs.html#h2020-work-programmes-2016-17.

  5. 5.

    Smorto, G. (2017) A critical assessment of European Agenda for the collaborative economy. In Depth Analysis for the IMCo Committee. European Parliament. Citation from the abstract of the document.

    This analysis has been commissioned by Policy Department A for Economic, Scientific and Quality of Life Policies upon request of the European Parliament ́s Committee on the Internal Market and Consumer Protection “to provide in-house and external expertise to support EP committees and other parliamentary bodies in shaping legislation and exercising democratic scrutiny over EU internal policies”.

    Retrieved from http://www.europarl.europa.eu/RegData/etudes/IDAN/2016/595361/IPOL_IDA(2016)595361_EN.pdf.

  6. 6.

    http://www.icitylab.it

    An initiative by FPA, a company dealing with the organisation of national forums and conventions addressed to public administrations, political figures, businesses, associations and citizens, and offering tools such as databases of public administrations and digital platforms. It aims to put these actors in contact with one another and to create the occasion for head-to-head discussion on the different themes (endorsement: building and strengthening political will; empowerment: internal training for public administrations; engagement: involvement of citizens and local stakeholders in the process of innovation).

  7. 7.

    https://www.bilanciopartecipativomilano.it

    An initiative in collaboration with the project EMPATIA (https://www.empatia-project.eu) funded by the research programme CAPS within Horizon 2020 and in which Milan is one of the pilot cases.

  8. 8.

    http://www.coltivando.polimi.it.

  9. 9.

    http://base.milano.it/en/.

  10. 10.

    https://ec.europa.eu/digital-single-market/en/news/digital-economy-and-society-index-desi-2017

    A composite index that summarises relevant indicators on Europe’s digital performance and tracks the evolution of EU member states in digital competitiveness.

  11. 11.

    Authors’ adjustment from Treccani and the Oxford English Dictionary.

References

  • Baldwin, C., & Von Hippel, E. (2011). Modeling a paradigm shift: From producer innovation to user and open collaborative innovation. Organization Science, 22(6), 1399–1417.

    Article  Google Scholar 

  • Bauwens, M. (2005). The political economy of peer production. CTheory, 12–1.

    Google Scholar 

  • Björgvinsson, E., Ehn, P., & Hillgren, P.-A. (2010). Participatory design and democratizing innovation. In Presented at the Proceedings of the 11th Biennial Participatory Design Conference, (pp. 41–50). ACM.

    Google Scholar 

  • Christensen, C. M., Baumann, H., Ruggles, R., & Sadtler, T. M. (2006). Disruptive innovation for social change. Harvard Business Review, 84(12), 94.

    Google Scholar 

  • Fassi, D. (2012). Temporary urban solutions. Maggioli.

    Google Scholar 

  • Hillgren, P.-A., Seravalli, A., & Emilson, A. (2011). Prototyping and infrastructuring in design for social innovation. CoDesign, 7(3–4), 169–183. https://doi.org/10.1080/15710882.2011.630474.

    Article  Google Scholar 

  • Horton, J. J., & Zeckhauser, R. J. (2016). Owning, using and renting: Some simple economics of the “sharing economy.” National Bureau of Economic Research.

    Google Scholar 

  • Manzini, E. (2015). Design, when everybody designs: An introduction to design for social innovation. (R. Coad, Trans.). Cambridge, Massachusetts: Mit Press.

    Google Scholar 

  • Phills, J. A., Deiglmeier, K., & Miller, D. T. (2008). Rediscovering social innovation. Stanford Social Innovation Review, 6(4), 34–43.

    Google Scholar 

  • Sassen, S. (2004). Local actors in global politics. Current Sociology, 52(4), 649–670.

    Article  Google Scholar 

  • Smorto, G. (2016). The sharing economy as a means to urban commoning. Comparative Law Review, 7(1).

    Google Scholar 

  • Star, S. L., & Ruhleder, K. (1996). Steps toward an ecology of infrastructure: Design and access for large information spaces. Information Systems Research, 7(1), 111–134.

    Article  Google Scholar 

  • Van Reusel, H. (2016). Wandering as a design strategy for infrastructuring. Strategic Design Research Journal, 9(2), 112–127.

    Google Scholar 

Download references

Acknowledgements

The authors would like to thank the founders of Italianway for being available to share useful information and interesting reflections for the definition of this chapter.

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Annalinda De Rosa .

Editor information

Editors and Affiliations

Rights and permissions

Reprints and permissions

Copyright information

© 2018 Springer International Publishing AG, part of Springer Nature

About this chapter

Check for updates. Verify currency and authenticity via CrossMark

Cite this chapter

De Rosa, A., Mazzarello, M. (2018). Italianway: An Entrepreneurial Innovation for Hospitality in Contemporary Cities. In: Bruglieri, M. (eds) Multidisciplinary Design of Sharing Services. Research for Development. Springer, Cham. https://doi.org/10.1007/978-3-319-78099-3_15

Download citation

Publish with us

Policies and ethics