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What Makes It Persuasive?

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Persuasive Technology (PERSUASIVE 2018)

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Abstract

Based on an analysis of two wearable activity trackers, this papers seeks to contribute to the discussion of characteristics of persuasive design, by arguing that although principles commonly applied in persuasive technologies are present, it may not justify that a technology is defined as persuasive. We refer to the rhetorical concept of peithenanke, in order to explain the subtle nuances of different types of behaviour design, and support previously made arguments that transparency and ethics are fundamental qualities of persuasion, which should not be overlooked neither in theory nor in practice.

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Notes

  1. 1.

    https://buy.garmin.com/da-DK/DK/cIntoSports-c571-p1.html.

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Author information

Authors and Affiliations

  1. Department of Communication and Psychology, Aalborg University, Aalborg, Denmark

    Sandra Burri Gram-Hansen, Maja Færge Rabjerg & Ea Kirstine Bork Hovedskou

Authors
  1. Sandra Burri Gram-Hansen
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  2. Maja Færge Rabjerg
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  3. Ea Kirstine Bork Hovedskou
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Corresponding author

Correspondence to Sandra Burri Gram-Hansen .

Editor information

Editors and Affiliations

  1. Eindhoven University of Technology, Eindhoven, The Netherlands

    Jaap Ham

  2. Cyprus University of Technology, Limassol, Cyprus

    Evangelos Karapanos

  3. University of Waterloo, Waterloo, Ontario, Canada

    Plinio P. Morita

  4. University of Waterloo, Waterloo, Ontario, Canada

    Catherine M. Burns

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Gram-Hansen, S.B., Rabjerg, M.F., Hovedskou, E.K.B. (2018). What Makes It Persuasive?. In: Ham, J., Karapanos, E., Morita, P., Burns, C. (eds) Persuasive Technology. PERSUASIVE 2018. Lecture Notes in Computer Science(), vol 10809. Springer, Cham. https://doi.org/10.1007/978-3-319-78978-1_2

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  • DOI: https://doi.org/10.1007/978-3-319-78978-1_2

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  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-319-78977-4

  • Online ISBN: 978-3-319-78978-1

  • eBook Packages: Computer ScienceComputer Science (R0)

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