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Agile Culture and Driving Change

From Dilbert to Googlers

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Agile Management

Abstract

In his 2001 book, Good to Great (Collins 2001), American business consultant Jim Collins presented a research done on 1,435 good and profitable companies over 40 years, trying to find those that systematically beat the average good companies, and found out 11 companies that exceeded their industries average results by at least three times – the average being 6.9 times greater than their market’s average – and they did it over 15 years in a row. Pretty impressive, if you ask me.

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Notes

  1. 1.

    OK, that’s it, no more “Medinilla principle” jokes.

  2. 2.

    Shein E (1985) Organizational culture and leadership: a dynamic view. Jossey-Bass.

  3. 3.

    It is freely available for everyone who asks for it – worldwide.

  4. 4.

    Tip: remember their stock market value and gross merchandise sales.

  5. 5.

    http://bigthink.com/ideas/20672

  6. 6.

    Just kidding, of course.

  7. 7.

    McClelland D (1973) Testing for competence rather than for intelligence. Am Psychol 28:1–14.

  8. 8.

    Everett M R (1962) Diffusion of innovations. The Free Press.

  9. 9.

    Moore G (1991) Crossing the chasm: marketing and selling high-tech products to mainstream customers. Harper Business Essentials.

  10. 10.

    Available at www.ted.com/talks/seth_godin_on_the_tribes_we_lead.html

  11. 11.

    http://dondodge.typepad.com/the_next_big_thing/2011/10/how-early-product-failures-led-to-huge-successes.html

  12. 12.

    http://www.joelonsoftware.com/articles/GuerrillaInterviewing3.html

Recommended Readings

  • Collins J (2001) Good to great: why some companies make the leap…And others don’t. HarperBusiness, New York

    Google Scholar 

  • Collins J, Porras JI (1994) Built to last: successful habits of visionary companies. HarperBusiness, New York

    Google Scholar 

  • Denning S (2005) The leader’s guide to storytelling: mastering the art and discipline of business narrative. Jossey-Bass, San Francisco

    Google Scholar 

  • Godin S (2008) Tribes: we need you to lead us. Portfolio Hardcover, New York

    Google Scholar 

  • Heat C, Heath D (2010) Switch: how to change things when change is hard. Crown Business, New York

    Google Scholar 

  • Hsieh T (2010) Delivering happiness: a path to profits, passion and purpose. Business Plus, New York

    Google Scholar 

  • Logan D, King J, Fischer-Wright H (2008) Tribal leadership: leveraging natural groups to build a thriving organization. Harper Business, New York

    Google Scholar 

  • Manns ML, Rising L (2004) Fearless change: patterns for introducing new ideas. Addison-Wesley Educational Publishers Inc, London

    Google Scholar 

  • Moore G (1991) Crossing the chasm: marketing and selling high-tech products to mainstream customers. Harper Business Essentials, New York

    Google Scholar 

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Author information

Authors and Affiliations

  1. Proyectalis, Mairena del Aljarafe, Seville, Spain

    Ángel Medinilla

Authors
  1. Ángel Medinilla
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© 2012 Springer-Verlag Berlin Heidelberg

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Medinilla, Á. (2012). Agile Culture and Driving Change. In: Agile Management. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-28909-5_8

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  • DOI: https://doi.org/10.1007/978-3-642-28909-5_8

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  • Publisher Name: Springer, Berlin, Heidelberg

  • Print ISBN: 978-3-642-28908-8

  • Online ISBN: 978-3-642-28909-5

  • eBook Packages: Computer ScienceComputer Science (R0)

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