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Research in the Anti-Smoking Programme in the United Kingdom

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Proceedings of the 9th International Cancer Congress

Part of the book series: UICC Monograph Series ((UICC,volume 10))

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Abstract

The work described is part of a programme of research designed to ;aid the British Government’s anti-smoking campaign. We have conducted two national surveys, one in 1963 and one in 1964, with the object of (1) providing a baseline against which future changes in smoking behaviour and attitudes can be assessed and (2) studying the attitudes that govern the reaction to anti-smoking appeals.

presented, in the author’s absence, by the Chairman.

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References

  • Katz, E., and Lazarsfeld, P. F., Personal Press 1955.

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  • Klapper, J. T., The effects of mass corn-influence. Glencoe (Ill.): Free munication. Glencoe (Ill.): Free Press 1996

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© 1967 Springer-Verlag Berlin Heidelberg

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Mckennell, A.C. (1967). Research in the Anti-Smoking Programme in the United Kingdom. In: Harris, R.J.C. (eds) Proceedings of the 9th International Cancer Congress. UICC Monograph Series, vol 10. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-662-12796-4_31

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  • DOI: https://doi.org/10.1007/978-3-662-12796-4_31

  • Publisher Name: Springer, Berlin, Heidelberg

  • Print ISBN: 978-3-662-12798-8

  • Online ISBN: 978-3-662-12796-4

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