Abstract
In general, this empirical study explores embedded products, a cluster of hybrid value creation business models, to contribute to an ongoing discussion on best practices for combining products and services. Specifically, this study focuses on the first step of the design process in the context of embedded products. It identifies six critical aspects that should be taken into consideration when designing embedded products. The findings of this study have both theoretical and practical implications for the systematic design of embedded products.
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© 2013 Springer Fachmedien Wiesbaden
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Velamuri, V. (2013). Reflection. In: Hybrid Value Creation. Markt- und Unternehmensentwicklung / Markets and Organisations. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-8349-3961-6_18
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DOI: https://doi.org/10.1007/978-3-8349-3961-6_18
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Publisher Name: Springer Gabler, Wiesbaden
Print ISBN: 978-3-8349-3960-9
Online ISBN: 978-3-8349-3961-6
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