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Recollections on Implementing the Ideas of Conceptual Foundations

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Education, Leadership and Business Ethics

Part of the book series: Issues in Business Ethics ((IBET,volume 11))

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William C. Frederick made it quite clear in his paper why Conceptual Foundations of Business was a book that made a difference.1 With its publication in 1961 Richard Eells and Clarence Walton provided “much food for thought” for the leaders of the corporate community, schools of business administration, and makers of public policy. The purpose of this paper is to reflect on what it was like trying to implement these and similar ideas. Would these ideas encounter a friendly or hostile environment? Would business school faculties be eager to present them to their students and to embrace and expand upon them in their research? Who would teach and research these new, multidisciplinary concepts, ideas and theories? Would an infrastructure develop to support an emerging business and society field of management study? If so, would it become an integral part of the management education establishment? Was the national accrediting agency for collegiate schools of business prepared to provide the leadership needed to meet the challenges that these ideas presented to management education. These ruminations about such issues span a period of approximately twenty years beginning around 1960.

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Notes

  1. William C. Frederick, “Conceptual Foundations of Business: A Book That Made a Difference” is in these proceedings of the Walton Symposium (May 19–20, 1997).

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  2. Frank C. Pierson et al., The Education of American Businessmen (New York: McGraw-Hill Book Company, Inc., 1959).

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  3. Lyman W. Porter and Lawrence E. McKibbin, Management Education and Development (New York: McGraw-Hill Book Company, 1988), 198.

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  4. Ibid., 197–198.

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  5. Gordon and Howell, op. cit., 445.

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  6. Ibid., 151.

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  7. Ibid., 150.

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  8. William C. Frederick, “The Cultural Matrix of Business Education” in Professional Education for Business, by John J. Clark and Blaise J. Opulente (Jamaica: St. John’s University Press, 1964), 1.

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  9. Ibid., 9.

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  10. For example, see the values quizzes in Clarence C. Walton, The Moral Manager (Cambridge: Ballinger Publishing Company, 1988).

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  11. Edwin M. Epstein, “Dimensions of Corporate Power, Pt. I,” California Management Review, XVI,no. 2 (Winter 1973): 9–23; and “Dimension of Corporate Power, Pt. 2,” California Management Review, XVI, no. 4 (Summer 1974): 39–47.

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  12. Clarence C. Walton, “Education for Professionalism and Ethical and Social Values” (presented at 46th Annual Meeting of the American Association of Collegiate Schools of Business, April 29–May 1, 1964), 26–39.

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  13. Recently (1996) Archie Carroll, SIM’s 1976–77 Chairperson, came upon the “sign-up” sheet for those who attended the business meeting in Kansas City in August, 1976. There were only 15 names on the list. In 1996 about 900 members of AOM selected SIM as one of their division affiliations and about 100 attended SIM’s business meeting.

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  14. James E. Post, Risk and Response: Management and Social Change in the American Insurance Industry (Lexington: D.C. Heath, Inc. 1976).

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  15. Ralph J. Cordiner, New Frontiers of Professional Managers (New York: McGraw-Hill, 1956), 119.

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  16. “General Electric Company,” a case written by Pamela Smit under the direction of Melvin Anshen, Graduate School of Business, Columbia University (1976).

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  17. Robert H. Miles, Managing the Corporate Social Environment (Englewood Cliffs, NJ., Prentice-Hall, Inc. 1987).

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  18. H._Igor Ansoff, “The Changing Shape of the Strategic Problem,” in Strategic Management: A New View of Business and Planning, by Dan E. Schendel and Charles W. Hofer (Boston: Little, Brown and Company, 1979), 35.

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  19. Cf. Kenneth R. Andrews, The Concept of Corporate Strategy (Homewood: Dow Jones-Irwin, 1971).

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  20. Cf. Robert W. Ackerman, The Social Challenge to Business (Cambridge: Harvard University Press, 1975). This process is also known as corporate social responsiveness and became widely known as (CSR2)in the business and society literature after first being used by William C. Frederick.

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  21. Walter H. Klein (with Joseph A Raelin), “Business and Society in the 1980’s: From a Business Policy Perspective” (working paper).

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  22. “Statement Concerning Curriculum Standard IV(B)” (Prepared for presentation to the Standards Committee, American Assembly of Collegiate Schools of Business from the Committee on Curriculum and Standards, Division of Social Issues in Management, Academy of Management, 1974) 3.

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  23. Ibid. 2–3.

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  24. Ibid. 7.

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  25. William C. Frederick, “Business and Society Curriculum: Suggested Guidelines for Accreditation, AACSB Bulletin (American Assembly of Collegiate School of Business, Spring, 1977), 1.

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  26. Ibid., 5.

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  27. Ibid., 6.

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  28. Rogene A. Buchholz, Business Environment/Public: A Study of Teaching and Research in Schools of Business and Management (Summary Report, American Assembly of Business and Center for the Study of American Business, 1979), 6.

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  29. Ibid., 6.

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  30. Ibid., 19.

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  31. Ibid., 19.

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  32. Ibid., 27.

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  33. “Modern Values In Business and Management” (Proceedings from the AACSB Annual Meeting, American Assembly of Collegiate School of Business, 1979), 35–36.

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  34. Business Environment/Public Policy, ed. Lee E. Preston (Conference Papers, American Assembly of Collegiate School of Business, 1979).

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  35. Business Environment/Public Policy: The Field and Its Future, ed. Edwin M. Epstein and Lee E. Preston (Conference Papers, American Assembly of Collegiate Schools of Business, 1981).

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  36. Managers for the XXI Century: Their Education and Development, ed. Clarence C. Walton (International Conference, Paris, American Assembly of Collegiate Schools of Business and European Foundation for Management Development, June, 1980).

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  37. Robert J. Senkier, Revising A Business Curriculum–The Columbia Experience (New York: Graduate School of Business, Columbia University, 1961) 82.

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  38. Some of the early survivors of the process were quickly elected SIM Division Chairpersons (e.g., Rogene A. Buchholz, Archie Carroll, James E. Post, and S. Prakash Sethi–one of Walton’s doctoral students).

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  39. Elliott Dunlap Smith, “The Education of Professional Students for Citizenship,” Journal of Engineering Education, (November 1948): 155.

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  40. Gordon and Howell, op. cit., 150.

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  41. SIM acknowledged these efforts by presenting Clarence with its Sumner Marcus Distinguished Service Award in 1988 for his many contributions to the Division and to the business and society field.

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© 1998 Kluwer Academic Publishers

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Klein, W.H. (1998). Recollections on Implementing the Ideas of Conceptual Foundations . In: Duska, R.F. (eds) Education, Leadership and Business Ethics. Issues in Business Ethics, vol 11. Springer, Dordrecht. https://doi.org/10.1007/978-0-585-27624-3_10

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  • DOI: https://doi.org/10.1007/978-0-585-27624-3_10

  • Publisher Name: Springer, Dordrecht

  • Print ISBN: 978-0-7923-5279-2

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