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Speech style and employment selection: the matched-guise technique

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Social Psychology

Abstract

AIMS. This exercise demonstrates a method used to study speech in interpersonal evaluation. Actual speech rate and pronunciation feature among manipulations, and perceived speech rate and pronunciation feature among measures. Several points of methodology are introduced to students, besides research areas concerned with language, attitudes and person-perception, and potential applications in education and business.

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Authors
  1. Peter Ball
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  2. Howard Giles
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Editor information

Editors and Affiliations

  1. Nuffield College, Oxford, OX1 1NF, UK

    Glynis M. Breakwell

  2. Department of Applied Psychology, UWIST, Llwyn-y-Grant, Penylan, Cardiff, CF3 7UX, UK

    Hugh Foot

  3. Department of Psychology, Fylde College, University of Lancaster, Bailrigg, Lancaster, LA1 4YF, UK

    Robin Gilmour

Copyright information

© 1982 The British Psychological Society

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Cite this chapter

Ball, P., Giles, H. (1982). Speech style and employment selection: the matched-guise technique. In: Breakwell, G.M., Foot, H., Gilmour, R. (eds) Social Psychology. Palgrave, London. https://doi.org/10.1007/978-1-349-16794-4_6

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