Skip to main content
  • 52 Accesses

Abstract

The purpose here is to indicate and explain the range of factors necessary to translate strategy and purpose into productive, effective and profitable activities. This involves a process that consists of:

  • assessing whether what is envisaged is feasible or sensible;

  • gathering and allocating resources for the purpose;

  • creating and developing an organisation that is suitable to the purpose;

  • creating and developing sub- and supporting strategies that reinforce and energise the chosen purpose;

  • creating suitable coordination and control features, together with effective means of monitoring, review and evaluation of activities.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Institutional subscriptions

Preview

Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.

Authors

Copyright information

© 1996 Richard Pettinger

About this chapter

Cite this chapter

Pettinger, R. (1996). Implementation. In: Introduction to Corporate Strategy. Palgrave, London. https://doi.org/10.1007/978-1-349-24671-7_10

Download citation

Publish with us

Policies and ethics