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Communication Process to Achieve Employee Engagement

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Employee Engagement in Media Management

Part of the book series: Media Business and Innovation ((MEDIA))

Abstract

Although there is a great deal of literature about the importance of gaining employee engagement and the necessary sensemaking to implement change successfully, the existing theoretical views have not dealt adequately with the way managers who are actually responsible think and how they act in order to achieve employee engagement and contributions via the provision of information to employees. The purpose of this chapter is to eliminate this lacuna.

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Author information

Authors and Affiliations

  1. School of Economic Sciences and Administration, Frederick University, Limassol, Cyprus

    Stavros Georgiades

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  1. Stavros Georgiades
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Appendix

Appendix

List of Matters discussed during the interviews

Description of the department

  1. 1.

    Operations and Structure

  2. 2.

    Implementation of the PDP

Characteristics of the information provided

In order to achieve employee appreciation the information provided by management to employees needs to

  1. 3.

    relate to the employees’ area of operations

  2. 4.

    be relevant, essential and specific to a particular operation/decision

  3. 5.

    be adequate, structured to separate all its components and accurate

  4. 6.

    be controllable and not imposed without the employees influence

  5. 7.

    be timely so that it can be of any use to employees

Management assistance in relation to the information provided

In order to assist employees appreciate and use the information to get engaged and contribute management needs to

  1. 8.

    provide employees with technical training

  2. 9.

    regularly express confidence in employees

  3. 10.

    clearly define employee responsibilities in relation to the information provided

  4. 11.

    promote and encourage feedback and adjustments

  5. 12.

    explain to employees the way the information each one is assigned to deal with is produced

  6. 13.

    ensure that each employee receives all the information assigned by management to deal with

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© 2015 Springer International Publishing Switzerland

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Georgiades, S. (2015). Communication Process to Achieve Employee Engagement. In: Employee Engagement in Media Management. Media Business and Innovation. Springer, Cham. https://doi.org/10.1007/978-3-319-16217-1_3

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