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A Context-Aware Social Networking Platform Built Around the Needs of Elderly Users: The Go-myLife Experience

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mHealth Ecosystems and Social Networks in Healthcare

Abstract

In our increasingly dislocated and mobile society, online social network sites are proving valuable in bridging distances and facilitating interaction and communication. People are spending a significant amount of time at the top social networking websites in order to manage existing relationships with friends, reconnect with old friends, share media and find new contacts that have similar interests. Fulfilling these needs are just as important for elderly people as it is for everyone else, but can become more difficult. In spite of the need for social contact, elderly people, even those who use the internet, tend to miss out on the benefits of online social networking platforms. Many are no longer at work so they do not have a daily set of activities with the same group of people. This, combined with increasing frailty, can lead to a habit of staying at home, which adds to the feeling of loneliness and isolation. In the same time, elderly people are keen to maintain contact with the different generations of their family and many of them have already invested significant time in building contact lists and relationships within the major social networks. The challenge, therefore, is not setting up a new social network dedicated to older people but rather a platform from where they can post messages, receive updates and take part in discussions across a variety of platforms, thus bringing existing communities together. In this Chapter, the authors present such a context-aware social networking platform, the “Going online: my social life” platform, which is adapted to the needs of elderly users.

Statement of Contribution

This work provides the experience gained by the implementation of the Go-myLife platform in the framework of the AAL-2009-2 funded project entitled: Going on line: My social life (Go-myLife).

Go-myLife is an open standard based social platform. It is not a standalone social network (SN), but it integrates with the most successful social networks and allows the possibility to third parties to plug into the platform.

This integration with third parties enriches Go-myLife services and allows the possibility of extending their functionality. In the same way, the external services can also be enriched by the content provided by Go-MyLife.

The geo-location information is a key aspect of Go-myLife, on which the various services are based and which offers a new channel for commercial opportunities.

For the specific target group, i.e. older people, Go-myLife aimed to bolster social support by facilitating access to online SN. Online SN is increasingly being felt in every aspect of our life from e-governance to interactions with organisations. Older people find Go-myLife as a stepping stone to create their presence in the online world.

Go-myLife also aimed to reinforce policies related to the social inclusion of older people and to promote equality. In this sense, it could become a tool to promote the agenda of lobbies and organisations such as the European Federation of Retired and Older Persons.

The main message to be conveyed to the general thinking is that, with the right technologies provided, older people are capable of taking an active part in society and should not be excluded from the political, economic, cultural or social aspects of society. This message is the justification for promoting the acceptance and uptake of online social networks for older people.

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Acknowledgments

The presented work was carried out in the framework of the AAL-2009-2 project “Going on line: My social life (Go-myLife)” funded by the AAL joint Programme with the participation of the Hellenic General Secretariat for Research and Technology. The project partners were: ATOS Origin (ES), 451 Group (UK), ICCS (GR), ZSI (AT), IS Comm (UK), Andago (ES), SSW (PL).

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Correspondence to Athanasios Anastasiou .

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Haritou, M. et al. (2016). A Context-Aware Social Networking Platform Built Around the Needs of Elderly Users: The Go-myLife Experience. In: Lazakidou, A., Zimeras, S., Iliopoulou, D., Koutsouris, DD. (eds) mHealth Ecosystems and Social Networks in Healthcare. Annals of Information Systems, vol 20. Springer, Cham. https://doi.org/10.1007/978-3-319-23341-3_9

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