Abstract
Influence of the information and communication technologies on development of small business is obvious, as the use of such systems and platforms allows a small business company to perform works and provide timely competitive services, which is proved in this article.
The purpose of the research is to raise the speed and quality of passing of information from manager to ordinary employee.
A mandatory condition of increase of effectiveness of production, economic, managerial, and other processes that take place at small business companies is the information and communication platform, which possesses flexibility, mobility, and adaptability to external influences of the market.
As a result of implementation of the information and communication platform into a small company, a lot of issues will be solved – resistance to changes in organization; increase of corporate culture and labor comfort of employees; communications in the company and outside it; acquisition of new capabilities; implementation of effective IT and communicative platforms for achieving business goals of a small company; HR support for organizational innovations; using strategic communications with employees during the conduct of global organizational changes.
This is a preview of subscription content, log in via an institution to check access.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
References
Kondrashov, S.S.: Information technologies in management: Study guide. 138 p. MAUP (2015)
Natsubidze, A.S., Rodina, E.A., Gornostaeva, Z.V., Alekhina, E.S.: Theoretical foundations of industrial enterprise management. World Appl. Sci. J. 28(10), 1463–1468 (2013). ISSN 1818-4952 © IDOSI Publications
Gornostaeva, J., Alekhina, E., Kushnareva, I.: Comparative analysis of efficiency of activity of service enterprises in Russia and the countries of Eastern Europe. Rev. Appl. Socio-Econ. Res. 7(1), 72 (2014)
Alekhina, E.S., Gornostaeva, Z.V., Kushnareva, I.V.: Regarding the issue of organization of customer-oriented attitude at service companies. In: Science in the Modern Information Society, The Materials of the 4th International Scientific and Practical Conference, p. 206. “Akademichesky” publishing center (2014)
Revyakina, E.A., Kushnareva, I.V., Goldina, I.P.: Complex authomatization of commercial activities. In: The 1st Russian (with Foreign Participation) Scientific Conference of Undergraduates, Postgraduates, and Young Scholars “Scientific spring – 2016”. Shakhty, 12–17 May 2016, pp. 136–140 (2016)
Aidinova, A.T., Alekhina, E.S., Baklakova, V.V., et al.: Economics and management: modern determinants of modernization and transformation. In: Collective Monograph. Moscow (2017)
Alekhina, E.S., Baklakova, V.V., Biryukov, A.N., Buryakov, S.A., et al.: Economic studies: analysis of the state and perspectives of development (regional economics). Voronezh-Moscow (2016). Book 41
Khatko, A.A., Malinina, O.Y.: The modern state of support for small business in Rostov Oblast. Sci. Methodol. Electron. J. Concept (S7), 28–31 (2017)
Soloshenko, E.I., Malinina, O.Y.: The modern state and perspectives of development of entrepreneurship in Russia. In: Science and Business: Problems and Perspectives of Development of Entrepreneurial Activities: Collection of Articles of the International Scientific and Practical Conference, pp. 205–208 (2016)
Popkova, E.G., Romanova, M.K., Kukaeva, L.I.: Elaborate cluster policy: new vision of the regional development. Rev. Appl. Socio- Econ. Res. 4(2), 198–208 (2012)
Popkova, E.G.: Dialectical methodology of analysis of economic growth. World Appl. Sci. J. 24(4), 467–475 (2013)
Gornostaeva, Z.V., Buryakov, S.A., Zaitseva, T.V.: Banking services improvement through the development of service technologies. Asian Soc. Sci. (23), 151–160 (2014). https://doi.org/10.5539/ass.v10n23p151
Gornostaeva, Z., Sorokina, Y., Baklakova, V.: Modern approaches to assessing the quality of services. In: Proceedings of the 1st International Sciences Congress «Fundamental and Applied Studies in the Pacific and Atlantic oceans countries», pp. 11–17. International Agency for the Development of Culture, Education and Science, Tokyo, Japan (2014)
Author information
Authors and Affiliations
Corresponding author
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2019 Springer International Publishing AG, part of Springer Nature
About this paper
Cite this paper
Gornostaeva, Z.V., Kushnaryova, I.V., Alekhina, E.S. (2019). Increasing the Competitiveness of Small Business Companies on the Basis of the Modern Information Platform. In: Popkova, E., Ostrovskaya, V. (eds) Perspectives on the Use of New Information and Communication Technology (ICT) in the Modern Economy. ISC 2017. Advances in Intelligent Systems and Computing, vol 726. Springer, Cham. https://doi.org/10.1007/978-3-319-90835-9_24
Download citation
DOI: https://doi.org/10.1007/978-3-319-90835-9_24
Published:
Publisher Name: Springer, Cham
Print ISBN: 978-3-319-90834-2
Online ISBN: 978-3-319-90835-9
eBook Packages: Intelligent Technologies and RoboticsIntelligent Technologies and Robotics (R0)