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User Experience of Markerless Augmented Reality Applications in Cultural Heritage Museums: ‘MuseumEye’ as a Case Study

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Augmented Reality, Virtual Reality, and Computer Graphics (AVR 2018)

Part of the book series: Lecture Notes in Computer Science ((LNIP,volume 10851))

Abstract

This paper explores the User Experience (UX) of Augmented Reality applications in museums. UX as a concept is vital to effective visual communication and interpretation in museums, and to enhance usability during a museum tour. In the project ‘MuseumEye’, the augmentations generated were localized based on a hybrid system that combines of (SLAM) markerless tracking technology and the indoor Beacons or Bluetooth Low Energy (BLE). These augmentations include a combination of multimedia content and different levels of visual information that required for museum visitors. Using mobile devices to pilot this application, we developed a UX design model that has the ability to evaluate the user experience and usability of the application. This paper focuses on the multidisciplinary outcomes of the project from both a technical and museological perspective based on public responses. A field evaluation of the AR system was conducted after the UX model considered. Twenty-six participants were recruited in Leeds museum and another twenty participants in the Egyptian museum in Cairo. Results showed positive responses on experiencing the system after adopting the UX design model. This study contributes on synthesizing a UX design model for AR applications to reach the optimum levels of user interaction required that reflects ultimately on the entire museum experience.

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Abbreviations

UX:

User Experience

MAR:

Markerless Augmented Reality

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Acknowledgments

The authors would like to thank Leeds museum city staff and the Egyptian museum in Cairo for facilitating our activities. In addition, authors would also like to thank Helwan university and British Council in Egypt and the Egyptian Culture Bureau as the main funding body for our research and all who supported us and gave us the valuable advises to design and develop our system.

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Correspondence to Ramy Hammady .

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Hammady, R., Ma, M., Powell, A. (2018). User Experience of Markerless Augmented Reality Applications in Cultural Heritage Museums: ‘MuseumEye’ as a Case Study. In: De Paolis, L., Bourdot, P. (eds) Augmented Reality, Virtual Reality, and Computer Graphics. AVR 2018. Lecture Notes in Computer Science(), vol 10851. Springer, Cham. https://doi.org/10.1007/978-3-319-95282-6_26

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  • DOI: https://doi.org/10.1007/978-3-319-95282-6_26

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