Zusammenfassung
Dieser Beitrag problematisiert die bisherigen Vorgehensweisen in der Gesundheitskommunikation bei der Bekämpfung der Hauptzivilisationskrankheiten unserer Zeit — koronare Herzkrankheit (KHK), Krebs und Erkrankungen des rheumatischen Formenkreises (kurz: Rheuma-Krankheiten) — sowohl hinsichtlich ihrer Wirksamkeit als auch ihrem Inhalt nach. Als Alternative wird vorgeschlagen, die „Selbstwirksamkeit“zum Kerninhalt der Gesundheitskommunikation zu machen.
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Hazard, B.P., Waltz, M. (1997). Selbstwirksamkeit und humanökologisch ausgerichtete Gesundheitskommunikation. In: Hazard, B.P. (eds) Humanökologische Perspektiven in der Gesundheitsförderung. VS Verlag für Sozialwissenschaften. https://doi.org/10.1007/978-3-322-83297-9_14
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DOI: https://doi.org/10.1007/978-3-322-83297-9_14
Publisher Name: VS Verlag für Sozialwissenschaften
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