The analysis of the research objectives described in the previous chapters involves several concepts. Specifically, NEVs as the central objects of this study, the phenomenon of trust, buyer-seller relationships, and the theory of the economics of information need to be introduced, since later sections of this thesis will build on these concepts.
This is a preview of subscription content, log in via an institution to check access.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Preview
Unable to display preview. Download preview PDF.
Rights and permissions
Copyright information
© 2009 Gabler | GWV Fachverlage GmbH
About this chapter
Cite this chapter
Wiedenfels, G. (2009). Conceptual basics. In: Trust of Potential Buyers in New Entrepreneurial Ventures. Gabler. https://doi.org/10.1007/978-3-8349-9495-0_2
Download citation
DOI: https://doi.org/10.1007/978-3-8349-9495-0_2
Publisher Name: Gabler
Print ISBN: 978-3-8349-1673-0
Online ISBN: 978-3-8349-9495-0
eBook Packages: Business and EconomicsBusiness and Management (R0)