Abstract
For those of you seeking some interesting trivia for an upcoming bar debate or dinner party conversation, let me introduce you to the awesomeness of the mighty zettabyte.
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© 2015 Mindshare UK
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Johnston, N. (2015). A Few Words about Data. In: Adaptive Marketing. Palgrave Macmillan, New York. https://doi.org/10.1057/9781137462930_1
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DOI: https://doi.org/10.1057/9781137462930_1
Publisher Name: Palgrave Macmillan, New York
Print ISBN: 978-1-137-46292-3
Online ISBN: 978-1-137-46293-0
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